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We made the Soundwave frame to be the strongest, most durable and best frame we’ve ever offered.  It is only fitting to have this new gray a signature colorway for Garrett Reeves who is one of the burliest riders BMX right now.  The frame comes with hollow dropouts, built in chain tensioners, Wave DT and TT, Director wishbone, 41 Thermal heat-treating and our legendary Lifetime Warranty.  If this can stand up to Garrett’s riding then you know it’s tough.  Check the geometry after the break.

SPECS

• TT LENGTHS: 20.75″, 21″ or 21.25″
• ANGLES: 75° HT, 71° SA
• CS LENGTH: 13.5″ – 13.75″
• BB HEIGHT: 11.5″
• STANDOVER (C-TO-C): 8.5″
• WEIGHT: 4.87 lbs.

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Look what we have here, it’s the brand new Black Magic version of trail friendly Rooster frames.  The Rooster comes with trail geometry of 74˚ HT, 71˚ ST, lower 11.625” BB height and a 13.75” -14” CS length. The rear end of this bike is stiffened up by the Director wishbone and a post weld 41 Thermal heat treating process giving the frame a lifetime warranty.  Find the Rooster using our Dealer Locator.  Dealers please contact Full Factory.

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The new Broadcaster Bars are now available. These follow in the steps of the Freeze stems, Sabretooth sprockets and the Broadcaster frame by offering a strong, modern product with an affordable price tag. They measure in at an 8.9″ rise which happens to be the tallest bar we offer.  Find the bars HERE. Dealers please contact Full Factory Distribution.

Broadcaster Bar Specs

Rise:  8.9″
Width:  28.5″
Backsweep: 12˚
Upsweep:  1˚
Weight:  37 ounces
Features:  Straight gauge tubing with butted crossbar, heat-treated
MSRP:  $57.99 (USA)

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Most of the Sunday team has been riding guard sprockets for a long time, so it was just a matter of time before we did our own.  The Knox Sprocket is made of 7075 aluminum and comes with a full guard on 1 side of the sprocket.  Even more important is the fact that it’s designed to fit larger chains like half-link chains.  It’s made super strong and will help you protect your chain from being hit when slipping off a rail or messing up on a crankslide.  It’s available in 25 and 28 tooth sizes and 4 colors: Black, Blue, Raw and Red.  Find it at your local Sunday Dealer HERE.

Dig BMX just posted their First Time with Jim Cielencki article from a few years back.  To learn about the origins of some handrail tricks just follow this LINK.

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We would like to introduce to you our new Linear Zipline brake cable. I know you’re probably thinking, we picked this straight out of a catalog and just put our name on it.  Well that couldn’t be further from the truth.

The Linear Zipline uses a whole new housing technology that makes it as strong as all the other non-Odyssey Linear cables on the market today.  The new technology has allowed us to remove the traditional mesh look that you find with other Linear cables.  It has also allowed us to offer this cable at a price that is a 1/3 cheaper than other cables.This cable comes pre-cut to a BMX length of 40″, so you won’t need to cut the cable at any point.  Just unpack it and install.  No cable cutters required.

Check below for all the reasons why this isn’t your average Linear cable.

New Housing Technology makes the cable:

• Equal the strength of other non-Odyssey Linear cables.
• Loses the traditional mesh look.
• 1/3 cheaper than other Linear cables on the market.
• USA MSRP $6.99

Pre-cut length:

• Makes this cable BMX specific
• No wire cutters needed to cut off excess.

Color options:

• Black
• Watermelon Green
• Pink

Big birthday wishes go out to super shredder Garrett Reeves who is turning 25 today!  Happy Birthday Garrett!

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How amazing does TJ Henderson’s Soundwave look in this Black Magic and Vapor Blue colorway?  Did you happen to see TJ shredding it in his Cabin Fever video he dropped recently?  If you’ve been looking for a Black Magic Soundwave frame then you are in luck because they will be back in our warehouse by the end of this week. Check after the break for a complete parts list from TJ.
TJ Henderson Soundwave Parts List

Cory Foust looks to be very at home at House Park in this photo, but he’s currently taking the long route (via California) back to his home state of Pennsylvania.  His long trip has taken him to Dallas, Arizona, Mt Baldy and his current location of Woodward West.  If you’re on Instagram then follow their trip with the hashtag #westboundandup. This photo by Martyn Wetherfelt.

Alex Magallan stretching a no footed can-can off this curb bump thing. Usually those words aren’t used in the same sentence, but it’s Alex, so it’s possible.  Photo Jacob  Rhoades.  Check out Alex’s signature 2013 EX BMX bike after the break.

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