Full Factory 2018 Holiday Jam Video

Full Factory’s 2018 holiday jam was a blast and thanks to everyone who came out to shred. Shout out to Terrin Orr for winning the super high jump comp and Ratty Matty for coming through with the ender! Hit play for all the highlights.

Gary Young / Signature 2019 Soundwave Special

If its time for a serious bike upgrade, you can’t go wrong with our Soundwave Special. Comprised entirely of aftermarket parts, its the best BMX bike you can pull out of a box. Just ask Gary.

2019 Soundwave Special

  • 41-Thermal Lifetime Warranty on Frame, Fork, and Cranks
  • Aftermarket Sunday Soundwave v3 Frame
  • Aftermarket Sunday Fork
  • Aftermarket Odyssey Boss v2 Bars
  • Odyssey Thunderbolt+ Cranks
  • Odyssey Hazard Lite Rims
  • Odyssey Clutch v2 Freecoaster with Guard
  • Sunday Street Sweeper Tires

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Music: HP SHAWTY – “Cruise As We Creep”

Mind & Eye with Jared Duncan

Enter the mind’s eye of Jared Duncan as he films for his ‘Welcome to The Hourglass Theory‘ video with his good friend Stephan August behind the lens.

Jared rides the Nightshift →

Jared Duncan / TheHourglassTheory “Fell”

Hit play to check out Jared’s official welcome to TheHourGlassTheory!

Jared Rides the Nighshift Frame

  • 41-Thermal Lifetime Warranty
  • Top Tube Lengths: 20.75″, 21″, and 21.25″
  • Head Tube Angle: 75.25°
  • Chainstay Length: 13″-13.25”
  • Standover: 9”
  • Weight: 5 lbs

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Ben All In

Sunday is excited to announce Ben Allen’s bump to the Sunday AM team! Ben goes big, he does tech, and he’s consistently the dude most hyped to go out and film a heavy clip. He put in some serious work for his part, and we’re all super stoked to ride, travel, and film more with Ben coming up…. He’s just getting started.

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Nightshift Frame Video w/ Erik Elstran

Our new NIGHTSHIFT frames are available now. This frame is 41-Thermal Heat Treated, carries a Lifetime Warranty and features classic Sunday details such as hollow dropouts with built in chain tensioners and much more. Choose from Matte Black or Erik Elstran’s signature Emerald Green version. Speaking of Erik, here he is enjoying his NIGHTSHIFT.

Song: Da Haunted by “Sloslylove”.

Nightshift Frame

  • 41 Thermal Processed (Lifetime Warranty): We are the only company to use Odyssey’s proven and trusted 41 Thermal heat treating. This formula has been refined and improved since the late 90’s. The proven 41 Thermal process allows our products to be lightweight AND strong. It is also backed by a legendary lifetime warranty against bending, cracking, and breaking.
  • 100% 4130 Chromoly Frame
  • Post Weld Machining: The Mid BB and Headtube is machined to its absolute minimum without sacrificing strength or durability. The machining happens after welding for a precision bearing fit.
  • Hollow Dropouts with Chain Tensioners: Hollow 8mm wide dropouts are as light as a solid 5mm dropout, but over twice as strong. There is a small internal chain tensioner to hold the wheel in place as well as simplify wheel removal.
  • Braking Options: Refined removable brake mounts and cable channel improvements that provides benefits with or without a brake setup.
  • Black Magic Coating: All of our frames are rust-proofed with our “Black Magic” coating before the final finish is applied. It is lightweight and the best anti-corrosion processing that’s offered today.

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SUNDAY vs GERMANY / In the Cut

Here’s a behind the scenes look at our Sunday VS. Germany trip courtesy of DIG BMX.

You can watch the final video below in case you missed it!

The 2019 Soundwave Special


Download Wallpaper

The 2019 Soundwave Special is the best complete bike that money can buy. Combine an aftermarket Soundwave frame and Sunday forks with a long list of Odyssey parts and you’ve easily got a bike with no equals. Each bike comes with our umatched 41-Thermal Lifetime Warranty on frame, fork, bars, and cranks.

Download the wallpaper above and learn more about the bike below!

2019 Soundwave Special

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Jake Seeley’s Favorite Rider Is…

Courtesy of Ride BMX. Enjoy!

Julian Arteaga / Welcome to Pro

WELCOME TO SUNDAY PRO!

Jared Duncan / Bike Check

Sunday AM Jared Duncan recently built up a new Nightshift frame, and proceeded to shred it through Germany. Click play for a full breakdown from the man himself.

Parts List

Frame: Sunday Nightshift
Fork: Sunday Octave
Handlebar: Sunday Street Sweeper
Stem: Odyssey Dugan (DGN)
Headset: Sunday Integrated, Conical
Grips: S&M
Seat: Sunday Duck Canvas (Black)
Seatpost: Sunday Pivotal
Seatclamp: Sunday
Crank: Odyssey Thunderbolt+
Bottom Bracket: Odyssey
Chainwheel: Odyssey Discogram
Pedals: Odyssey Twisted Pro
Chain: Odyssey Bluebird
Front Tire: Odyssey Ross v2, 2.3″
Rear Tire:
Odyssey Path Pro, 2.3″
Rims: GSport Ribcage
Front Hub:
GSport Roloway
Rear Hub: Odyssey Clutch v2 Freecoaster
Pegs: Sunday Jake Seeley PC, 4.75″
Hub Guards: Stock Plastic Guards
Driverside Hub Guard: G-Sport Uniguard

Nighshift Frame

Our brand new 41-Thermal®️ Heat-Treated Nightshift Frame is available now!

  • Lifetime Warranty
  • Top Tube Lengths: 20.75″, 21″, and 21.25″
  • Head Tube Angle: 75.25°
  • Seat Tube Angle: 71°
  • Chainstay Length: 13″-13.25”
  • Bottom Bracket Height: 11.625”
  • Standover: 9”
  • Tire Clearance: 2.4”
  • Head Tube: 5”
  • Weight: 5 lbs

Learn More →

Erik Elstran / Signature 2019 EX

We’ve enlisted the help of Erik Elstran and a dragon for Erik’s new signature 2019 EX complete. The results include our first ever lavender bike, tons of fun, and stock parts such as Seeley grips, our Freeze stem, Odyssey pedals and tires, sealed hubs and more. Available now worldwide. 

Erik Elstran Signature 2019 Forecaster

  • $509.99 (US Retail)
  • Sunday Seeley Signature Grips
  • Sunday Sabretooth v2 25t Sprocket
  • Sunday Saker 3-PC Cranks
  • Sunday Lightning Rims
  • Odyssey Path Pro 2.40″ OEM Tires
  • Sealed Front and Rear Hubs

Learn More →