News / Photos

2012 Summer Softgoods Lookbook

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Summer is almost here so check out our new 2012 Summer Softgoods Lookbook to see the whole line up.  There’s a whole bunch of new t-shirts along with new colorways of our Collegiate and Murray hats.  These will be going fast so get them now, so hit up your local bike shop or mail order.  Shops hit up Full Factory to get them today.

 

Sunday Friends:
Micke Svedberg

This Sunday Friends is really rad.  Here is Micke Svedberg from Stockholm, Sweden‘s brand new Vapor Blue Wave C bike.  Not only do we have a Sunday in Sweden, but we also have a 24″ there.  Plus he’s rocking the best sprocket going!  Odyssey MDS for the win. Thanks Micke!

2012 Spring Sunday Hat Flipbook

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Here is the Sunday team introducing our new 2012 Spring hat line. New for this season is the Murray hat in red/maroon, the Collegiate hat in camo/black and another Collegiate in Navy cord.  All of these hats are available now at your local bike shop and your favorite mail order.

Will Blount Boost!

Will Blount just finished his annual migration to Austin and headed back up to Memphis for the summer.  Here he is boosting during the last session at East Side.  Photo by Jacob Manes.

Atlanta Trip is done!

Here is almost everyone as they were dropped off at the Atlanta airport.  Our trip was a blast.  So much wild stuff went down.  Look for the trip to be covered in Ride UK magazine with the video dropping when the magazine comes out.  You won’t want to miss it.

Garrett Reeves’ Soundwave

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As you can see Garrett Reeves has been putting our upcoming Soundwave frame to the test.  Crankslides are not the friendliest to down tubes and top tubes which is why the new frame comes with Wave Tubing to protect from denting and cracking.  Throw in hollow dropouts with built in chain tensioners and 41 Thermal heat treating with a Lifetime Warranty and you have one of the strongest frame out there.  Look for the Soundwave to come in Garrett’s signature Ice Green color later this summer.

Garrett Reeves Soundwave Bike Check

Frame:  Sunday Soundwave signature Ice Green 21.25″
Fork: Sunday Morning 2.1
Headset:  Odyssey
Stem:  Sunday Freeze
Bars:  Sunday Tall T
Grips:  Flatware Terry Adams
Cranks:  Odyssey Thunderbolts 175mm
Sprocket:  Odyssey MDS 30t
Chain:  Odyssey Blue Bird
Pedals:  Odyssey JC/PC (not fully shown)
Seat Clamp:  Sunday Slim
Seat Post:  Sunday Toothy Post
Seat:  Odyssey prototype
Front Rim:  G-Sport Birdcage
Front Hub:  GSport Marmoset
Front Tire:  Odyssey Aitken K-Lyte
Rear Rim:  G-Sport Birdcage
Rear Hub:  G-Sport Ratchet 10t
Rear Tire:  Odyssey Aitken K-Lyte
Hubguard:  None
Levers:  None
Brakes:  None
Cables:  None
Pegs:  None
More Garrett:

 

Devin Feil Forecaster

Devin Feil has been running a Sunday frame for so long.  Everyone would send me pictures of his original Sunday frame from 2006 that he was still riding.  So, I decided that it was time for him to get a new frame and here is his new Black Magic Forecaster.  If you’re not familiar with Devin then check out Pegleg, his photography and his OSS video part.  Too good!

Gary Young’s Soundwave

Three weeks in a row we’ve shown you something new we’ve been working on.  This time it’s the Soundwave frame being ridden by Gary Young.  His bike check is featured up on Ride BMX today.  There’s an interview with Gary where he talks all about the frame and some prototype Odyssey parts too.  Follow this LINK to see Gary’s new bike.

More Gary:
Baltic Triangle Video  |   Ride BMX Interview  |  Gary’s latest Ad

Sunday in the Batcave

Pop culture and celebrity are very weird in the fact that you rarely if ever come in contact with it.  Here is movie star Val Kilmer aka Ice Man from Top Gun, Jim Morrison from the Doors and Batman riding a 2011 Gary Young AM bike during the filming of a movie last summer. He did take one of the bikes home, so there is a Sunday in the Batcave.  I cannot wait to see this movie.