Our 2012 Holiday Softgoods & Accessories Collection just released yesterday and it is packed with lots of new stuff for us. This season offers our first ever backpack, two styles of beanies and wallets plus new tees, zip ups and pullovers. Flip through the lookbook above to see everything. You can find these at your local bike shop, favorite mail order or the Sunday webstore! Dealers contact Full Factory Distribution to get it in our store. Choose Wisely!
2012 Holiday Collection Lookbook
Ride BMX is showing our new 2012 Holiday Lookbook on their site right now. Follow this LINK to see our new backpack, wallets, hats, beanies, tees and hoodies. Hit up your local bike shop, favorite mail order or the Sunday Webstore to get your hands on this stuff.
Aaron Ross Newest Ad
Have you ever tried to 180 a tennis court net? Then you know the danger factor and the height of one. Aaron Ross 180s a tennis net in our latest ad which is featured in the Travel Issue of Dig BMX. The Aaron Ross Vapor Blue PRO complete is now available at your local bike shop and favorite mail order. Take a closer look after the break.
Lee Dennis Primo edit

Lee Dennis comes at you with a lot of speed and tech moves in his latest Primo edit. Usually speed and tech are not associated together, but Lee makes the connection. Fully enjoyed this one.
Aaron Ross interview on BMX Union
Aaron Ross has an interesting interview in the Through The Lens section of BMX Union today. He discusses his experiences while shooting photos in BMX. Follow this LINK to read the interview.
More Aaron:
Canadian Vacation | Vapor Blue PRO | Fun Fun Fun Fest
Kaden Stone 1st edit at 9 yrs old
How amazing is this video? Nine year old Kaden Stone shreds in his first ever video edit. We made our 16″ Primer Jr/Lil’ Spark with kids like Kaden in mind. The goal was to create a bike with a geometry that made it easier for a kid to have fun and progress on a bike. Most 16″ bikes look out of proportion and usually have a chainstay length that is too long which hinders how easy the front end comes up. A shorter chainstay makes it easier for a kid to maneuver the bike. Just look at how easy Kaden rides his Primer Jr./Lil’ Spark. Check after the break for more info.
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24″ Wave C Radness!
The skatestopper at the bottom only made this tranny wall carve that much more interesting. Wave C cruiser carve through the narrow spot and hop over the stopper by Jim Cielencki. Learn more about our 24″ bikes after the break.
Sunday at FFF
Ride BMX just posted their video from Ride The Plank at Fun Fun Fun Fest on their site today. Sunday flow and team riders like Aaron Ross, TJ Henderson, Will Blount, Cory Foust, Kris Marcum,Chris Hilbrich, Bobby Delaat and Jim Cielencki are heavily featured in the video. This was a great weekend with the best backyard type ramp set up.
Canadian Vacation!

We took our second vacation of the year in Canada and it’s wonderful city of Toronto. Aaron Ross, Alex Magallan, Lee Dennis, Garrett Reeves, Jake Seeley and Erik Elstran spent over a week visiting bike shops, riding skateparks and hitting up various street spots. Just want to say thank you to Ryder Distribution, Momentum Cycles, The Bike Zone, Bay Cycle and Backpeddling Bike Shop for the good time and hospitality. Let’s do this again!
Instamatic – Canadian Vacation
Our Canadian Vacation trip video went up yesterday and today we are posting some random disposable camera shots from the trip. Garrett Reeves looks like such a badass in the first photo. Hitting your mouth on your crossbar is never fun. After clicking through the photos, watch the Canadian Vacation video by clicking more.