News

New Erik Elstran is always a good thing! His Pro Part courtesy of Our BMX just went up, so hit play to have your brain melted.

There are so many great things you can say about Erik Elstran‘s riding—it’s creative, unpredictable, technical, and straight up difficult. Whatever you love about Erik’s riding, hit play because you’re about to get all of the above. Erik never ceases to amaze and his Pro Part will only leave you wanting more.

Filmed by: Walter Pieringer
Additional Filming: Jeff Zielinski
Edited by: Erik Elstran

OurBMX.com

Flashback to 2014 with this rad split Erik Elstran and Jake Seeley in Austin video. So many good moves in this. 

The Knox V2 is made of 7075-T6 aluminum and continues the legacy of our original guard sprocket. Featuring refined machining geometry for a sleeker look, and designed to work with and protect all chains from unwanted impact.

Available now in Black or Frost Blue.

Features

• CNC machined 7075-T6 aluminum
• Full guard with 5 rotatable sprocket bolt hole positions
• Designed to work with and protect all BMX chains

Head on over to Dig BMX to get a closer look at Erik Elstran’s Nightshift build.

Brand new Nightshift frames available now. Choose from Classic White or Skyview (galaxy vibe).

The Nightshift is 100% 4130 chromoly throughout, features super tough 41-Thermal heat-treating and comes with the proven Lifetime Warranty against bending, cracking and breaking.

You’ll find lots of design features on the Nightshift that are comparable to the top-of-the-line Soundwave, but this frame is built using traditional round tubing with unique internal gusseting for added strength.

True story. 15 years ago today, Sunday was born. Everyone thought it was a joke at the time, but here we are. Many thanks to everyone who has supported us over the years.

Here’s Jim Cielencki with a modern day move done many years ago.

Introducing our new Park Ranger frame. This frame is designed specifically for technical park, transition and street riding.

The Park Ranger is unique to our frame lineup, and was created to meet the requests of friends and flow riders that were looking for this geometry in our frame offerings. The Park Ranger was also made so even more riders can experience the quality and innovations that Sunday is known for.

This new frame design draws inspiration from the Street Sweeper and makes use of its tube set and short chain stays to help create a tech driven frame with a steep head tube angle, a tall bottom bracket, hollow dropouts with integrated chain tensioners and a significantly lower standover.

The Park Ranger includes all of the necessary (and fully removable) braking and Gyro tab hardware that park and transition riders look for when building a new bike. The frame’s front triangle makes use of traditional round Nightshift-style top and down tubes with proven internal gusseting for added strength.

Available in Gloss Turquoise or Gloss Black.

SNIPERS. Over 5 minutes of Julian Arteaga‘s classic style. Julian has a knack for making simple things look great, and hard things look easy. This video is all the proof you need. Filmed all long lens, no fish were harmed during the making.

Video by Walter Pieringer.

Julian Arteaga rides the Nightshift Frame

Now available in new Skyview and Classic White.

• 41 Thermal Processed (Lifetime Warranty): Sunday is the only company to use Odyssey’s proven and trusted 41 Thermal heat treating. This formula has been refined and improved since the late 90’s. The proven 41 Thermal process allows products to be lightweight AND strong. It is also backed by a legendary lifetime warranty against bending, cracking, and breaking.
• 100% 4130 Chromoly Frame
• Double-butted top and down tubes with proven internal gusseting.
• Post Weld Machining: The Mid BB and Headtube is machined to its absolute minimum without sacrificing strength or durability. The machining happens after welding for a precision bearing fit.
• Hollow Dropouts with Chain Tensioners: Hollow 8mm wide dropouts are as light as a solid 5mm dropout, but over twice as strong. There is a small internal chain tensioner to hold the wheel in place as well as simplify wheel removal.
• Removable Brake Hardware: Refined, removable brake mounts and cable channel improvements that provides benefits with or without a brake setup.
• Rust Proof Coating: All Sunday frames are rust-proofed with “Black Magic” coating before the final finish is applied. It is lightweight and the best anti-corrosion processing that’s offered today.

We just received a fresh batch of Sunday Frames, Freeze Stems, Camosweep Seats, 5″ Seeley Pegs, and more. Hit up your favorite shop or our online store to check out.

In addition to new parts, we also re-stocked on certain 2020 Complete Bike models. Tell your local shop to hit up Full Factory for more info.

New DOOMED video featuring our boy Julian Arteaga along with Dan Coller and Felix Prangenberg. Enjoy.

Jake Seeley shares his 5 Influential Video Parts over on DIG BMX. It’s a solid list, and he even breaks down his own parts. Head on over to DIG BMX to check it out.